理想商城

Average product manager's salary in the software development sphere is over time. The potential of this role, as well as its reputational weight, are also increasing. Now think — there should be probably one or several product managers among your relative surrounding. All this suggests that the PM profession is becoming more and more popular.

随着时间的流逝，产品开发人员在软件开发领域的平均工资 。 这个角色的潜力及其声誉也正在增加。 现在想想-您的相对周围可能应该有一个或几个产品经理。 所有这些表明，PM行业正变得越来越受欢迎。

Product managers in the IT industry are in charge of managing software products' development. They facilitate communication among internal staff and external parties. They act like peculiar connecting «bridges». They meet with prospect and current customers and listen to their feedback that may be included in future versions. They cooperate with marketing guys to effectively present software features to consumers.

IT行业的产品经理负责管理软件产品的开发。 它们促进内部员工与外部各方之间的沟通。 它们就像连接“桥梁”的特殊行为。 他们会见潜在客户和现有客户，并听取他们在未来版本中可能包含的反馈。 他们与营销人员合作，以有效地向消费者展示软件功能。

A successful product manager helps the company in optimizing development processes and creating a business plan to better commercializing. He/she gather user inputs to , reviews the implementation and creates innovative strategies to adapt to new technologies.

成功的产品经理可帮助公司优化开发流程并制定业务计划以更好地实现商业化。 他/她收集用户输入以 ，审查实施并创建适应新技术的创新策略。

They also attend industry event and meetings to stay updated and on top of current trends. Such professionals should be well educated and have a set of powerful skills. What are these skills?

他们还参加行业活动和会议，以随时了解最新趋势。 这些专业人员应受过良好的教育，并具有一套强大的技能。 这些技能是什么？

产品经理必不可少的专业技能和能力 (Professional skills and abilities essential for product managers)

HR managers are often governed by the set of skills and abilities that must be obligatory for potential candidates. They even have virtual checklists that are aimed to define the professional and personal skills of future product managers.

人力资源经理通常受一系列技能和能力的约束，这些技能和能力对潜在的候选人必须是必不可少的。 他们甚至拥有虚拟清单，旨在定义未来产品经理的专业和个人技能。

These lists can be simple but sometimes very stressful for the applicant. In fact, product owners and recruiters compile the portrait of the ideal product manager, identifying similar skills, abilities, and characteristics. And this is a win if this virtual checklist matches what a potential manager can offer.

这些清单可能很简单，但有时会对申请人造成很大压力。 实际上，产品所有者和招聘人员会汇编理想产品经理的画像，并确定相似的技能，能力和特征。 如果此虚拟核对清单与潜在经理可以提供的内容相匹配，这将是一次胜利。

Do you have enough skills to be a professional product manager?

您是否具备成为专业产品经理的足够技能？

There are many different options for classifying these skills and abilities of product managers. Here we divide them into 6 main categories:

有许多不同的选项可以对产品经理的这些技能和能力进行分类。 在这里，我们将它们分为6个主要类别：

1. Relevant professional skills and abilities
   相关专业技能和能力
2. Personal skills
   个人技能
3. Interpersonal characteristics
   人际关系特征
4. Analytical abilities
   分析能力
5. Cross-functional skills
   跨职能技能
6. Special skills in working with professional product management tools
   使用专业产品管理工具的特殊技能

专业技能 (Professional skills)

• Creating product strategy and thorough driving it
  制定产品策略并全面推动
• Product feature definition
  产品功能定义
• Developing cases for new product features
  开发新产品功能的案例
• Defining the global strategy for product launch
  定义产品发布的全球战略
• Prioritizing tasks and features
  优先处理任务和功能
• Design skills
  设计技巧
• Product implementation
  产品实施
• Defining value propositions
  定义价值主张
• Evaluating advertising proposals
  评估广告提案
• Managing risks
  管理风险
• Work with documents
  处理文件

个人技能 (Personal skills)

• Negotiating and communication skills
  谈判和沟通技巧
• Organizational skills
  组织能力
• Coordination ability
  协调能力
• Time management skill
  时间管理技巧
• Creativity
  创造力
• Deadlines accordance and punctuality
  截止时间和准时
• Focusing on details
  注重细节
• Critical thinking
  批判性思考
• Ability to motivate other team members
  激励其他团队成员的能力
• Multi-tasking
  多任务
• Working Independently
  独立工作
• Focusing on customers
  关注客户

人际交往能力 (Interpersonal skills)

• Leadership
  领导
• Ability to be a team player
  能够成为团队合作者
• Team collaboration ability
  团队协作能力
• Verbal communication skills
  口头交流技巧
• Running meetings, and presentations, event management
  进行会议，演示，事件管理
• Interviewing skills
  面试技巧
• Influencing and persuading
  影响和说服
• Collaboration with cross-functional teams
  与跨职能团队的合作
• Managing partner relationships
  管理合作伙伴关系
• Written communication
  书面交流

分析能力 (Analytical skills)

• High planning and scheduling skills
  高计划和排程能力
• Measuring product functionality
  测量产品功能
• Measuring effectiveness
  衡量效果
• Customer analysis
  客户分析
• Defining objectives and requirements
  定义目标和要求
• Financial analysis
  财务分析
• Sales forecasting
  销售预测
• Ability to apply different metrics
  能够应用不同的指标
• Reporting
  报告中
• Researching market trends and competitors’ insights
  研究市场趋势和竞争对手的见解
• Tracking progress
  追踪进度
• Managing customer feedback
  管理客户反馈

跨职能/其他技能 (Cross-functional/other skills)

• Marketing and promotion skills
  营销和促销技巧
• Developing pricing and budgeting
  制定价格和预算
• Project management skills
  项目管理技巧
• Managing social media
  管理社交媒体
• Recruiting skills
  招聘技能

PM软件意识 (PM software awareness)

The very separate point of a product manager's skill set regards the ability to choose, apply and work with modern product management tools and apps.

产品经理技能的非常不同的方面是选择，应用和使用现代产品管理工具和应用程序的能力。

Online combine all their skills and knowledge with smart technologies and thereby optimize and maximize their work and team collaboration.

在线将其所有技能和知识与智能技术相结合，从而优化和最大化了他们的工作和团队协作。

Professional tools in product management may be considered as basic and common services, such as Excel, Microsoft Office, PowerPoint, Microsoft Project, Visio, and so on.

产品管理中的专业工具可以被视为基本和通用服务，例如Excel，Microsoft Office，PowerPoint，Microsoft Project，Visio等。

But that's not enough for the XXI century. Advanced and successful product managers try and test special platforms to select the best product management tool right for their needs.

但这对于二十一世纪还不够。 先进且成功的产品经理尝试并测试特殊平台，以选择适合其需求的最佳产品管理工具。

A separate PM functionality requires working with separate features.

单独的PM功能需要使用单独的功能。

For example:

例如：

• Maintaining a product backlog will require good prioritization skills, so you have to be familiar with a product management tool with built-in prioritization. Hygger and ProductPlan are good solutions for these purposes.
  维护产品积压将需要良好的优先级排序技能，因此您必须熟悉具有内置优先级排序的产品管理工具。 Hygger和ProductPlan是实现这些目的的良好解决方案。

• Creation and managing of a product roadmap will require choosing a service with a convenient timeline, ideally based on Gantt charts. It should be aimed to share direction and progress to internal teams and external stakeholders. Aha, Craft or Roadmap Planner look helpful in this case.
  产品路线图的创建和管理将需要选择具有方便时间表的服务，最好是基于甘特图。 它应该旨在与内部团队和外部利益相关者共享方向和进步。 在这种情况下，Aha，Craft或Roadmap Planner看起来很有帮助。

These are just two examples describing the need for professional product management software.

这只是两个示例，描述了对专业产品管理软件的需求。

With the help of such tools, product managers are able to manage time tracking, delegate tasks, prepare timesheet reports, systemize tasks and much more.

借助此类工具，产品经理可以管理时间跟踪，委派任务，准备时间表报告，将任务系统化等等。

最后的想法 (Final thoughts)

The role of a product manager is unique. Though often confused with a project manager or other roles, the skills and characteristics PMs should have are different.

产品经理的角色是独特的。 尽管经常与项目经理或其他角色相混淆，但项目经理应具有的技能和特征是不同的。

Some of the skills mentioned above are easier to implement than others. For some specialists, it is easier to run product meetings than to learn how to code. However, the main idea is to make an effort to implement each skill over time. Once you take time to improve these abilities, you will set yourself a path to success.

上面提到的某些技能比其他技能更容易实现。 对于某些专家来说，召开产品会议比学习如何编码要容易得多。 但是，主要思想是努力随着时间的推移来实施每种技能。 一旦花时间改善这些能力，您便会为自己设定成功之路。

翻译自:

理想商城